Personal Branding


Visual Identity

Visual Identity made to representing myself as RI (nickname and first two letters of the name) in my role as a Designer/Art Director. The identity aims to simplify concepts where the merging of two letters forms an arrow pointing towards an artistic direction, boasting a digital and minimalistic style. The fusion of the two letters to form an arrow symbolizes a direction aimed at artistry and creativity. This choice represents an ongoing commitment to moving forward, maintaining a dynamic footprint in the realms of art and design. The arrow not only signifies progress but also visually indicates passion and energy directed towards experimentation, innovation, and continuous artistic evolution.





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